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Ogilvy Mather

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... about the finer points of a Hathaway shirt or a Rolls-Royce. Ogilvy is perhaps best known for a 1958 print ad that television commercials than the programs they surround. According to Ogilvy, a single 60 second commercial can cost as the ministry of truth, he becomes a hand of the state, creating fiction to support its endeavors: "Comrade Ogilvy, Age. (November 22, 1999), 1. ---- "Miller: Another Round of Raunch; Next Wave of Sports From Ogilvy, that advertising superstar David Ogilvy developed in the 1950s. Ogilvy created densely written ads that told stories ...



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Sources list for OGILVY MATHER:

Ogilvy, David: Ogilvy On Advertising (1983) New York: Crown Publishers
Global Advertising Agencies

Ogilvy, David (1964), Confessions of an Advertising Man, New York: Atheneum. In Leigh, 1994, 19. (1983), Ogilvy on Advertising, New York: Crown.
The Pun: A Linguistic Resource

Ogilvy, David. "What's Wrong With Advertising." Common Culture. Michael Petracca and Madeline Sorapure. University of California at Santa Barbara: Prentice Hall, 2001. 95-105.
Advertising: A Case Study

Anderson, Roland C. and Jennifer A. Mather. (2003). Octopuses Are Smart Suckers! http://manandmollusc.net/smart_suckers.html (10 March, 2004).
The Octopus

Eminem. "Amityville." The Marshall Mathers LP. Interscope Records, 2000.
Freedom of Speech

 

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